About USAbility

Compliance, Product & Project Management Specialists

USAbility is the leading compliance, product and project management advisory to betting and iGaming companies looking to enter the thriving U.S. gambling sector, with some of the industry’s leading B2B and B2C brands trusting us to lead them into this new market.

Need help launching in the U.S.?

Speak to our team of industry experts who will light the way to the most exciting gambling market in the world.

Launch in the U.S. with a Team of Experts Behind You

In a market currently dominated by a never-ending cycle of preparatory work to meet the regulatory framework of each state regulator, there is very little room left for product and operational innovation. We show operators and suppliers alike how to meet the strictest regulatory compliance standards while developing a market-leading proposition.

We do this by adopting a different approach to regulatory compliance analysis: regulatory requirements are assessed strictly by product experts and not by lawyers or technical compliance teams.

Knowledge & Experience

Our team members are all experts in their areas and have spent 10, 15, and sometimes 20+ years developing sports, iGaming, and platform products for the industry’s leading brands. Additionally, the vast majority of our team have launched products and websites for more than one company in the U.S. market post-PASPA repeal.

This experience, combined with the wide range of expertise, is rare in the marketplace. Our team have led the successful launch of William Hill U.S. in New Jersey and have set them up for success by setting up their delivery and technical compliance function.

Our work guarantees success for our clients through competence, experience, and innovation.

We continuously develop new services as products and take them through proof of concept with our clients as part of our journey to offer the complete set of services required by U.S. market entrants.